Recession Indicator: ‘Celebs’ on Cameo Offering 20% Off Videos As Part of Site’s Black Friday Sale

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If you’ve ever been curious about Cameo, the popular celebrity video messaging app, now could be the time to try it out.

The online service, where fans can book celebrities and influencers to deliver personalized video greetings, has launched its 2025 Black Friday sale, with a 20% discount across the site. We spotted talent available to book from as low as $20.

The Cameo Black Friday sale is a chance to snag a celebrity shout out for a birthday, milestone event or “just because,” and it makes a great gift for the holidays too. Who needs another pair of socks or earbuds when you can get National Lampoon’s Christmas Vacation’s Chevy Chase to deliver your season’s greetings?

Of course, while Cameo has featured everyone from Carrie Underwood to well, Matt Gaetz, the new sale includes actors, musicians and athletes, like rapper Soulja Boy, K-Pop Demon Hunters star Kevin Woo, World Series champ AJ Pierzynski, and even Darth Vader (or at least someone dressed and sounding like the deep-voiced Sith Lord). You can even get a personalized video from UFC announcer Bruce Bufferlet’s get ready to ring in the New Yearrrrrr!

Cameo also has a wide swatch of TikTokers, reality stars and influencers offering custom videos from just 20 bucks, including Love Island stars, The Naked Cowboy, and even Mama June, whose profile teases “fun shoutouts, sassy comments, and heartfelt messages tailored to each customer’s unique request” (Cameo says she’s a “fan favorite”).

And from $60, you can request a video from “stars” like Jackass‘ Bam Margera, Hercules star Kevin Sorbo, actor David Arquette and Real Housewives of New Jersey husband Joe Giudice. Of course there are bigger stars offering videos for 20% off too, like Chris Noth, Chuck Norris, Anthony Anderson and even actor/director Kevin Smith.

Cameo says almost all of these celebs have discounted their normal prices by 20% off, which can either mean they’re feeling super charitable or well… they need the cash (Cameo doesn’t reveal exactly how much their talent gets paid, but the site is believed to take at least a 25% cut of earnings). Former congressman George Santos, meantime, is offering custom videos for just $96. Santos, who was expelled from the House of Representatives following an Ethics Committee investigation, promises his videos can “hype up your friends, celebrate milestones, or even send a few choice words to your political rivals,” per his profile page.

See the full list of talent available to book during Cameo’s Black Friday sale here. You can filter your searches by price range and type of talent (including creators, singers, “viral stars,” impersonators and more). Once you select who you want the video from, you can note the type of occasion you’re ordering a video for, your recipient name, and suggest a few lines for them to say. Many of the videos can be delivered in as little as 24 hours after the order is placed.

Cameo launched in 2017 and at its peak, reportedly had more than 30,000 celebrities on its platform, though it has struggled with layoffs in recent years.

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